JV/M's Guarantee
As you probably already know, marketing is a risky business. But you should also know that a guarantee can actually increase your cost and the chances of failure - depending on how it's worded (read more here.) At JV/M, we nevertheless want to help to minimize your risk and costs in the event that a program doesn't result in near-term sales. So we offer a simple, basic guarantee:
- If, during a pilot program, you are unhappy with the results, tell us to stop - and we'll refund your unused hours.
- And any ongoing (month-to-month) program can be cancelled on two week's notice. We require no long term commitments, and no large front-end fees.
For clients where we have developed and proven-in the program, we also offer our MBO guarantee:
JV/M Guarantees Your Sales Growth with
Marketing by Outcomes (sm)
While lead generation is the key to growing your sales, there is often more to ringing the cash register than just having qualified leads, and appointments with prospects who have a need and are willing to talk with you about it.
You might need to improve your collateral material or sales aids. Or maybe you need to tune up your value proposition, or tweak the sales process a little. But sometimes you might need to recruit and train a whole new sales team, or change your whole business model. Without looking at, and potentially fixing, those other parts of the sales and marketing process, even the best lead generation program can fail to deliver the revenue and profit you need. And that's where MBO comes in.
MBO combines lead generation, feedback, strategic consulting and fulfillment that can turn an effective lead generation program into real sales. Because if we can control these other factors, we can guarantee results.
If all you need is qualified leads, we can provide them. If you need a GUARANTEE, ask about MBO today!