Introduction

JV/M B2B Telemarketing provides business-to-business (B2B) telemarketing, lead generation and executive appointment-setting services on an outsourced basis for industrial, commercial, financial, IT and professional firms that want to increase their sales and market share in the B2B market. Using our highly experienced, professional Lead Generation Specialists, and our proven lead generation methodology, JV/M can deliver to you better qualified sales leads - appointments with real decision makers who need your company's products or services, and who want to talk with you about how you can help – faster, more reliably, and less expensively than doing it in-house.

Professional telemarketing from JV/M can jump-start your company's sales growth, turn around a sales decline, help you increase your market share, broaden your customer base, and take your business to the next level and beyond by getting you in the door with prospects who need your products and services, and who are ready, willing and able to buy. Using experienced (and only domestic-based,) lead generation professionals, JV/M can produce leads and appointments for you and your sales team with qualified prospects – so you can make your pitch, and close the sale.

If you're like most companies, you probably have salespeople who just don't like to make cold calls. It requires discipline, and no one likes the rejection. Maybe you can't find enough good salespeople to cover the market fast enough, or maybe they simply can't get past gatekeepers or "voice-mail hell." Or maybe you've finally realized that a name on a mailing list isn't really a lead at all, and that it takes a lot of work to turn suspects into prospects.

Or perhaps you've encountered one of the two biggest problems in sales:

So you turn to marketing to stimulate demand. Maybe you decide to exhibit at a couple of trade shows for $5,000 per show – but no decision-makers attend, the only people who do come to your booth are other exhibitors (or even non-exhibitors,) who want to sell you something. And three months later when you ask your salespeople whatever happened to the leads you got from the shows you find out that none of them were ever called. (By the way, industry statistics show that 96% of trades show leads are never contacted!) So then you decide to spend $10,000 on Search Engine Optimization – but did you get any business out of it? If you're like most companies, and you really run the calculation, your cost per lead on the Web is probably in excess of $5,000 – if you get anything at all (which is the case over 90% of the time.) So you decide to create a new brochure and send out some direct mail. You buy a data base, spend $15,000 and barely get any leads, and most of them are "tire-kickers." And the money you spend on trade advertising? The typical cost-per-appointment for trade advertising exceeds $1,500! (more)

So you try to set up an in-house telemarketing operation that can make appointments for your outside salespeople. You advertise in the paper, only to find that there are no qualified candidates, and the best candidate that does respond takes another job before you make your offer. You spend a small fortune buying a call list, only to find out it's out-of-date. You finally get a telemarketer (after three months of looking and thousands of dollars paid in recruiting or advertising fees,) train them for a month, and then they leave, and you have to do it all over again. Or worse: they don't get along with your salespeople, you find youself in the middle of a turf battle, and nothing gets done.

The problem is, though, that without prospecting for new accounts, your business can fail.

JV/M can solve the problem with one phone call. Our outsourced B2B telemarketing services can get you in the door with qualified prospects – jump-starting your sales and revenue growth with prospecting that can deliver new revenue day after day, year after year. Why use JV/M?

JV/M is your outsourced "bird-dog." JV/M can make the hundreds of telephone calls that it takes to find the handful of prospects who actually need your product or service, and we can do it every month, month after month. In fact, we can even create demand. We can set appointments with the dozen Fortune 500 decision makers who really care about the problem your service solves, or turn the 2,000 letters you sent out into appointments so you can follow-up with some effective sales calls. We can get past gatekeepers, and keep your salespeoples' calendars filled with sales leads and appointments that are worth making, and with prospects who are going to buy. And we can do it all day, every day, for as long as your business needs the growth.

JV/M doesn't do any "canned scripting," though. We're not a boiler room, or one of those call centers that interrupts people's dinner. (In fact, we don't do any consumer telemarketing at all.) We are professional business-to-business salespeople who just don't happen to like to drive, and we tailor your pitch to the prospect, whether it's an office manager or the CEO of a Fortune 500 company. We learn your product, its features and benefits, its market and its value, and sell it the way you'd want it to be sold. And we take the biggest problem in sales – generating qualified sales leads and appointments – off your shoulders.

And as for cost, JV/M clients quickly find out that our outsourced business-to-business telemarketing services are far less expensive (besides being more effective,) than any other form of lead generation, including advertising, direct mail, trade shows, PR, in-house telemarketing, electronic marketing, networking, or even making your salespeople do it themselves. Do you want proof? Compare your cost per appointment to ours. Thinking of using another telemarketing firm? Compare telemarketing firms based on price and ROI. JV/M doesn't just make you money, we save you money, too.

Are you concerned that you can't move forward with an effective B2B telemarketing program because all the pieces aren't in place? Maybe your value proposition or marketing strategy aren't well-articulated. Maybe your sales team or distribution channel aren't trained or set up right. Or maybe you need to fix your collateral material, CRM or Web site. Don't worry. JV/M can help – with a broad range of marketing and sales consulting services, fulfillment services and inhouse support services so you can take advantage of – and close – the leads we generate.

So what are you waiting for? If you want to increase your sales today, call JV/M!