Pre-Qualification

If you have a large number of suspects in your market, and no way to tell which ones are really worth pursuing, pre-qualification calls can save you a lot of time and money.

Pre-qualification can figure out which 20 companies, out of a list of a thousand, are worth trying to pitch. So rather than waste time trying to get in with the ones who can't buy, pre-qualification programs figure out where to focus your scarce resources - and conserve them for the game that counts.

Following a pre-qualification phase with cold-calling or Executive Appointment-Setting can reduce your cost-per-lead by 50% or more.