The most important tool for achieving success as an authorized sales representative for the Lead Generator is the Sales Plan - which describes how to promote the system to networking groups. Be sure to read the plan carefully, as all the primary script elements (including the 30-second commercial,) are in it. Additional sales training materials and sales coaching are available for agents who want to perfect their personal selling skills from JV/M on request.

If you haven't already watched the Sales Program video on YouTube, you can access it here. Also take a look at the following sales aids:

• The post card for use as a handout or direct mail piece.
• Lead Generator business cards.
• The Lead Generator trifold brochure: Inside panels Outside panels
• The Newsletter (Example 1, Example 2,) and a typical Seminar invitation.

• Help them register as a New User
• Help them post their company's initial, required entries (including their Company Description, their Products & Services, and their Needs using SIC Codes.)
• Help them post their company's other entries (such as their Organization Chart, their Ads, and any Leads they have,) and
• Help them upload their contact List.

The best tools to help you do this are the following PowerPoint presentations:

• Overview of the Lead Generator
• The Lead Generator Users Guide

You should also be able to show users how to Search for leads, update entries, post and follow blogs, and send and receive Messages so that they can get the most value from their investment.

Additional sales aids are listed below:

• An excerpt from the user training presentation on How the Lead Generator Works
• Some additional Script Elements for use in your sales pitch
• Annotated screen shots from the Registration Process
• Annotated screen shots for Posting a Company's Initial Entries
• Annotated screen shots for Users' Optional Entries
• Detailed examples of how to Search for Leads
• The Webinar Calendar

Other material will be posted to this page as it is developed.

Publicly-Available Information

The following information is available on the Lead Generator Web site. This is material that Users can see; but it is also useful for helping you understand how the system works, and what it can do for your customers.

If you are not already familiar with the Lead Generator, be sure to go to the site (at www.leadgenerator.com,) and review the online documentation. If you have a bit of time, you will want to look at the following pages:

• The Lead Generator Overview
• The Quick Start Guide
• The Users Guide:
  • Introduction
  • Information for New Users
  • Sales and Marketing Applications
  • Purchasing and Problem Solving
• And optionally, About the Lead Generator

The material is somewhat redundant here because different audiences require different approaches and depths of explanation. But it's important that you at least "get it." That is, it's important that you understand how the Lead Generator works, and why it works, in order to sell it effectively. At some point, you should have an "a-Ha!" moment where you recognize how and why the Lead Generator works - an understanding that your prospects will need to gain, too, so that they become customers. (Here is a link to PowerPoint presentation that answers the question.) So make sure that you read enough to know what you're selling, and why someone should buy it.