Because the Fundamentals Are Not Optional
 
 

Telemarketing Services

JV/M provides a variety of services designed to identify qualified prospects for your business, stimulate their interest in your products and services, and get you in the door so you can make the sale.

Cold Calling

Finding a list of suspects, and simply calling them on the telephone to see if they have a need for your company's products or services is often the most cost-effective way to start the ball rolling. If the list is good, if we put together a strong enough pitch, and if we make enough calls, chances are that we can find you a ton of business.

Cold calling is cost effective in cases where you know that demand exists, and you just need to play the "numbers game." But beware: The strength of the pitch and the quality of the telemarketer are critical, as unhooking competition requires more than just "showing up."

JV/M can call for as little as four hours per day, or as much as you want. We can set up the appointment for you, or turn the lead over to your salespeople for them to book it, and close the sale.

Pre-Qualification

Identifying the real decision maker is one of the most challenging tasks in sales. Many hide behind gatekeepers, and often the person with the real power doesn't have a title that tells you he's the one to see. And sometimes you may even have to create a decision maker. JV/M uses primary research and telephone investigation to find the right person.

JV/M can find all the important information that you need in order to justify a sale, like needs and problems that your product can colve, decision criteria, and the availability of budget (we can even justify the budget); so when you go in, you go in armed. Pre-qualification can also help identify which suspects should even be pitched, reducing the cost-per-appointment by 50% or more.

Executive Appointment-Setting

In some cases, the decision-maker is so hidden or so well protected that no amount of cold-calling will find them, no less get an appointment. In other cases, the prospect doesn't even know they have a need, so there really isn't a decision maker to be contacted. And in very large companies, the decision maker is so high that no amount of cold-calling would get through. In those cases, we use our exclusive Executive Appointment-Setting solution.

This combination of research, direct mail and telemarketing can get you in with just about anyone. And it saves money, too.

Telesales

JV/M's people love to sell. So if you want us to close the business for you, we'd be only too happy to do it.

Telesales can include anything from fully-qualifying the prospect, presenting your offering, handling objections and building value so your outside rep only has to go pick up the order, to actually taking the order on the phone. Not every product can be sold cost-effectively this way, but if yours can be, it's sometimes the lowest cost per sale.

Nurture Campaigns

Sometimes when we find a lead, the prospect isn't quite ready to see you yet. The budget might not be available yet, there might be prerequisites to buying that have to occur, or the decision maker just may not be ready to talk. They're going to see you, but just not today. That's where a nurture campaign can help.

JV/M can establish contact, positioning and value early in the sell-cycle, and maintain contact until the prospect is ready to meet. We can search for other decision influencers in the interim, or find additional applications and needs, keeping the interest alive, and setting you up for a high-probability sale when the time is right -- even if it's months away.

Direct Mail with a Telemarketing Follow-Up

Most direct mail is a waste of time and money. You spend thousands of dollars, and many hours putting a piece together, only to get a 0.5% response rate -- if you're lucky. JV/M, however, will follow-up every piece with phone calls to make sure that the person got the piece, got your message and responds. Telemarketing can make a failed direct mail campaign into a successful DM/TM campaign.

We'll even put a mailing program together that really works, make sure it gets to the right person, stimulate their interest, and book the appointment -- even if they never got the mailing in the first place. We understand that when it comes to sales, "hope" is not a strategy -- hard work is. And we'll do the hard work that gets the job done.

Account Retention

JV/M can protect your base business by contacting users and decision influencers, making sure they're happy, and staying on top of sales issues. JV/M can re-sell and up-sell to new products, and reduce your cost of account retention by 75% or more!

Support Services

Planning

The secret ingredient to any effective marketing program is good planning. And in marketing, good planning starts with understanding your value proposition. Without that, you might as well stay home.

You may know why someone should meet with you, but JV/M can show you why someone would meet with you, and turn the difference into an effective program.

Research

Finding the right list, identifying the real decision maker, or uncovering the prospect's needs before you go in can save thousands of dollars in wasted sales and marketing expense, and change a potential loss into a success.

JV/M not only knows where to look, but we'll do the detailed "grunt work" that it really takes to get the information. It doesn't cost a lot, it saves a lot.

Figuring Out What Works

Occasionally, neither you nor we know exactly what the answer is -- what it will take to break through -- before we actually try. Markets change. Competition keeps raising the bar. And what worked yesterday may not work today.

JV/M has dozens of "tricks of the trade" to get you in the door, though, including direct mail, voice mail strategies, networking techniques, objections handles, attention-getting letters and more; and we're developing new techniques all the time. We can put a program together that figures out the right answer fast and cost-effectively -- and get it working for you before you can say "Get me another batch of resumes."

Project Management

Knowing what's going on is the key to a good night's sleep. JV/M will keep you informed with daily activity reports, immediate action emails, and monthly budgets and weekly results reviews. We'll make sure you achieve the sales and the profitability that you're looking for.

Testing

JV/M tests every program we run. We make sure it works -- before we ramp it up.

This means you know that the process is going to work before you throw a lot of money at it, including it's ability to generate profitable, high-quality sales. We want you to outsource your lead generation to us, and we know you'll only do it if it makes money for you.

Customized Programs

The fact of the matter is that, while we usually know what works (and what doesn't,) everything we do is customized to your business, your market, and your way of doing things. When we go to market on your behalf, we're going to look like you, and represent your business the way you want to be represented - even if we have to be creative to do it!

You own your business, and you'll own the business (and the profit,) we bring you.

JV/M can grow your business. Today!

JV/M, Inc. 1221 N. Church St. Suite 202 Moorestown, NJ 08057 Tel: 856-638-0399 Fax: 856-316-7465
EMail: info@JVMinc.com
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